Mother’s Day is coming up next month (May 12). And it’s one of the bigger gift-giving days of the year. According to Hallmark, Mother’s Day is the second most popular gift-giving holiday in the United States.

So, now’s the time to prepare your business with fresh designs and Mother’s Day-inspired marketing campaigns. You definitely don’t want to miss out on the opportunity to boost your sales and reach a wider audience with your products.

Below, I’ve included a bunch of Mother’s Day promotional materials for you to use. There’s a series of colorful mug mockups (for Facebook, Twitter, and Pinterest), coupon codes, hashtags, and social media templates.

Let’s take a look!

Mother’s Day mug mockups 

Check out a preview of the mockups below: 

Opt in below to download the complete set of mug mockups

(This helps us gauge if people like these mockups and if we should continue adding more. Please allow a few minutes for the email to reach your inbox.)

After downloading the mockups, just add your mug designs using any graphics software and upload the images to your Mother’s Day social media promotions.

If you’re a member of the Low Hanging System, there’s a video inside the Design section offering additional information about how to use the mockups.

Promote your Mother’s Day products

Mother’s Day coupon codes

Customers love getting good deals on the items they purchase. So in honor of Mother’s Day, you can run special promotions and create coupon codes using the following lists of words:

MOTHER
MOM
MAMA
MOMMY
MOMLOVE
MOTHERHOOD
MOTHERSDAY
MOMDAY
THANKSMOM
BESTMOM
MOMGIFT
MOMLIFE

Pro tip: Add a sense of urgency to your promotions by specifying that they’re going to last for only a short amount of time. Urgency helps get customers to take action.

Mother’s Day hashtags

When you promote your products on social media, add the following Mother’s Day hashtags to your tweets and posts. This way, you’ll link your content to the holiday and attract more viewers.

#MothersDay
#MothersDay2019
#MomsDay
#MothersDayGift
#Mom
#Mother
#Mama
#Mommy
#Stepmom
#Motherhood
#MotherDaughter
#MotherSon
#MothersLove
#MomLife
#LoveMom
#MomLove
#ILoveMyMom
#ThanksMom
#MyMomIsTheBest
#BestMomEver
#Maternity
#Maternal
#MomToBe
#DogMom
#CatMom
#[Insert other pet]Mom
#Wife
#Wifey
#Grandma
#Grandmother
#Nana
#Pregnant
#Parenthood
#Family
#Love

Mother’s Day social media templates 

If you’re stumped on what to write in your social media posts, here are four fill-in-the-blank templates for Mother’s Day along with filled-in examples.

Template 1: Happy #MothersDay2019 to all the moms, stepmoms, and moms-to-be! Treat the special #mamas in your life to a heartfelt gift: [link]. Save _____ with promo code _____. Hurry! This offer only lasts until [date].

Example 1: Happy #MothersDay2019, to all the moms, stepmoms, and moms-to-be! Treat the special #mamas in your life to a heartfelt gift: http://bit.ly/2lchnOu. Save $7 with promo code MOMLOVE. Hurry! This offer only lasts until May 7.

Template 2: #MothersDay is right around the corner! Make sure the #moms in your life know how fantastic they are by giving them a one-of-a-kind _____: [link]. Use promo code _____ to save _____%!

Example 2: #MothersDay is right around the corner! Make sure the #moms in your life know how fantastic they are by giving them a one-of-a-kind mug: http://bit.ly/2lchnOu. Use promo code THANKSMOM to save 15%!

Template 3: Wishing all the hard-working, fabulous #mamas a very #HappyMothersDay2019! Show the #mothers in your life how much you appreciate them by treating them to a unique gift: [link]. Save _____% with promo code _____

Example 3: Wishing all the hard-working, fabulous #mamas a very #HappyMothersDay2019! Show the #mothers in your life how much you appreciate them by treating them to a unique gift: http://bit.ly/2lchnOu. Save 20% with promo code MOMDAY

Template 4: Here’s to all the special #moms out there (including pet moms)! Make the day feel extra special with this fantastic _____: [link]. Use promo code _____ to save _____. #Hashtag

Example 4: Here’s to all the special #moms out there (including pet moms)! Make the day extra special with this fantastic coffee mug: http://bit.ly/2lchnOu. Use promo code BESTMOM to save $5. #MothersLove

I hope you found this post useful! I’ve created this type of content a number of times in the past, most recently for Easter and Passover, and people seem to find it helpful. (I’m also planning to do the same thing for Father’s Day.)

But if you’re tiring of this format, please leave a comment below. And if you have any other promotional ideas, please share your thoughts. Thank you!