If you want to make extra money online, you can become an Etsy seller. The process of getting started on Etsy is pretty easy and straightforward. You can find tons of tutorials online.
Then, once your shop is operational, you can do a lot to increase your traffic and sales and keep your business running strong. The payoffs of running your own Etsy business can be huge.
In this post, I share then tips for driving more traffic and sales to your Etsy business. And by following these tips, you can see a significant improvement in your revenue.
Let’s take a look…
1. Use SEO to your advantage
You can use Etsy’s internal search engine optimization (SEO) to make your products more visible in search results. This means taking the time to fill out all of the fields in your listings, including the titles, descriptions, tags, and categories.
Use keywords throughout your listings that accurately describe your products and are relevant to what potential buyers would be searching for. But don’t stuff your listing with keywords – this will only hurt your chances of being found in search results.
2. Promote your Etsy shop on social media
Social media is a powerful tool that you can use to promote your Etsy shop and drive traffic to your listings. Choose one or two social media platforms that you’re most active on and focus your efforts there.
Make sure to post interesting and engaging content that will get people talking, and be sure to include links back to your Etsy shop. Use hashtags when appropriate, and run social media ads if you want to reach a larger audience.
3. Create a blog or website
If you have a blog or website, you can use it to drive traffic to your Etsy shop. Write blog posts about topics that are relevant to your products and include links back to your Etsy listings.
Here are some tips for creating a website for your Etsy business:
– Choose a hosting company like Bluehost or SiteGround
– Install the WooCommerce plugin to turn your site into an online store
– Use a WordPress theme that’s optimized for ecommerce
4. Participate in online communities
There are many online communities dedicated to handmade goods, print-on-demand, and vintage items – both on Etsy and elsewhere on the web. Find a few that are relevant to your products and become an active participant.
Share your listings with these communities, answer questions, and help other members out when you can. This will not only generate goodwill but will also increase awareness of your shop.
5. Host a giveaway or contest
People love free stuff, so hosting a giveaway or contest is a great way to get people interested in your products. Choose a prize that’s relevant to your items and promote the giveaway or contest across your social media channels and other online platforms.
6. Collaborate with other Etsy sellers
Reach out to other Etsy sellers who have a similar target market and see if there’s an opportunity to collaborate. This could involve guest blogging, social media takeovers, or even cross-promoting each other’s products.
7. Advertise your Etsy shop
In addition to promoting your Etsy shop on social media and other online platforms, you can also run ads directly on Etsy. Etsy Ads are an awesome way to get your products in front of potential buyers who are already searching for items like yours.
8. Use strategic shipping options
When you’re setting up your Etsy shop, be sure to offer strategic shipping options that will entice buyers to purchase from you. This could involve free shipping, flat-rate shipping, or even expedited shipping.
9. Provide excellent customer service
Make sure you’re providing excellent customer service to everyone who buys from your Etsy shop. This means being responsive to questions, concerns, and complaints (always aim to respond within twenty-four hours). It also means going above and beyond to make sure your customers are happy with their purchases.
10. Offer discounts or an Etsy coupon code
Running a sale or offering an Etsy coupon code is a great way to drive traffic to your shop and increase sales. Be sure to promote your discounts or coupons across your social media channels and other online platforms.
To set up an Etsy coupon code, go to your Shop Manager, click Marketing, and then select Sales and discounts. From there, you can create a new coupon code and specify the details of your offer.
Following these tips can help you see a significant increase in both traffic and sales for your Etsy shop. So take the time to implement them and see how they work for you.
I hope you find this post useful! If you have any other tips about how to increase your earnings from home by becoming a seller on Etsy, leave a comment below. And if you enjoyed this post, please share it with your friends and followers.