It’s no secret that running a successful Etsy shop takes hard work, but running a business on Etsy is also one of the best online jobs you can have, as it enables you to live your best life.
If you want to increase your Etsy sales and stand out from the competition, you need to find creative ways to market your products. One great way to do this is through an Etsy coupon.
In this article, I will go over how you can create Etsy coupons and the benefits of using them. I’ll also provide tips for increasing your sales with Etsy coupons. And lastly, I’ll let you know when is the best time to use them.
That said, let’s get started…
What is an Etsy coupon and why should you use them?
An Etsy coupon is a code that gives buyers either a percentage off of their total purchase or a specific dollar amount off. Coupons can be used to attract new customers or to reward returning customers. They are a great way to increase sales and can be used in a variety of ways.
There are a few reasons why using Etsy coupons can be beneficial for your business.
First, they are an excellent way to get new customers interested in your shop. Lots of people look for ways to be more frugal so they absolutely love the idea of coupons. And when someone is given a discount for visiting your shop, they are more likely to come back and make a purchase.
Additionally, coupons are a great way to show appreciation for your customers. Customers are more likely to shop with you again if they know you value their business and are willing to give them a discount for it.
How to create an Etsy coupon
An Etsy coupon is a great way to boost your sales on the platform. When you create a coupon, you’re giving your customers a discount on their purchase. In order to create a coupon, you’ll need to follow these steps:
1. Log in to your Etsy account and go to Shop Manager.
2. Click on the Marketing tab.
3. Select Sales and coupons.
4. Click on the Create a promo code button.
4. Enter the details of your coupon, including the type of discount, the discount amount, and the coupon’s duration.
5. Input a custom promo code and click Continue.
6. Review your coupon’s information. Then, your coupon will be automatically generated and will be available for use immediately.
Creating a coupon on Etsy is super easy. It takes less than two minutes. And once you’ve gone through the process once, you’ll become a pro and be able to rinse and repeat, no problem.
Top tips for increasing your sales with Etsy coupons
Once you start creating coupons on Etsy, there are things you can do to optimize your coupons’ effectiveness. Here are some tips:
1. Promote your Etsy coupon on social media.
Make sure to promote your Etsy coupon on social media. You can post the coupon’s details on your Facebook page, Twitter account, or any other social media platforms you use. This will help get the word out about your coupon and increase the number of people who take advantage of it.
Or, if you don’t want to promote your coupon on social media, here’s what you can do instead of social media…
2. Include your Etsy coupon in your email signature.
When you send out emails, you can include the coupon code in your signature. This can help drum up new business for your Etsy store, as you may not talk about your shop a lot with the people who email with regularly.
But including the code along with a link to your shop is a non-pushy way of promoting your business to anyone who might happen to want to check it out.
3. Add your Etsy coupon to your website or blog.
If you have a website for your ecommerce business, you can add a section about your Etsy coupons. This will let customers know where they can find information about your coupons and how to redeem them.
4. Send your Etsy coupon to friends and family.
One of the best ways to get people to use your Etsy coupon is to send it to them directly. You can email the coupon code to your friends and family or share it with them via social media.
This will help get the word out about your shop and encourage more people to check it out. You can also encourage your friends and family to spread the word about your store and coupon, as word-of-mouth marketing is super powerful.
5. Check your Etsy stats to see how your Etsy coupon is performing.
Once you start using your Etsy coupon, make sure to check your stats regularly to see how it’s performing. This will help you determine whether the coupon is bringing in more business and whether you should continue using it.
When you should use an Etsy coupon
There are a few key times when it can be beneficial to use an Etsy coupon:
1. When you want to boost your sales.
If you’re looking to increase your sales, using a coupon is a great way to do it. By giving customers a discount, you’re making it more likely that they’ll buy something from your shop.
2. When you have a sale or promotion going on.
If you’re already running a sale or promotion, giving an additional coupon code to customers is the perfect way to sweeten the deal. Customers will be more likely to take advantage of your sale if they can also get an additional discount by using a coupon code.
Just don’t discount your items too deeply, to the point where you’re losing money on sales.
3. When you want to attract new customers.
Creating an Etsy coupon is a great way to attract new customers. When someone redeems your coupon, they are essentially signing up for your mailing list or becoming a fan of your shop on Etsy. This gives you the opportunity to market to them in the future and continue to sell to them.
Plus, when you create a coupon with a reasonable discount, you may be surprised at how many new customers you attract.
4. When you want to thank your customers.
Saying thank you to your customers is always a good idea, and what better way to do it than with a coupon? Show your appreciation by giving them a code for something like 10% off their next purchase.
5. When a holiday or special event is coming up.
If there’s a major holiday or special event, like the SuperBowl, coming up, why not create a coupon to celebrate? This is a great way to get customers excited about what’s coming up and to encourage them to shop with you.
You can even get creative with your coupons by offering different discounts for different days. For example, 20% off all purchases on Black Friday, 10% off all purchases on Cyber Monday, and so on.
Creating an Etsy coupon is a great way to boost your sales, thank your customers, and attract new ones. So what are you waiting for? Start creating those coupons!
I hope you find this post about Etsy coupons useful! If you have any other tips or advice to share, please leave a comment below. And if you enjoyed this post, please share it with your friends and followers. My aim here is to help people learn how to live the best life possible.