If you’re looking for a creative way to make extra money online, you may want to consider becoming a seller on Etsy and selling invitations.
For a variety of reasons, selling invitations on Etsy is a great business to be it. You can sell invitations exclusively or add invitations to your ecommerce business’ already existing inventory.
In this post, I want to talk about why selling invitations on Etsy is a great idea. Plus, I want to share a list of effective ways to optimize your invitations so you can get as many sales as possible.
Let’s take a look…
Why you should sell invitations on Etsy
1. People are always searching for invitations on Etsy
When it comes to party supplies and stationery, Etsy is one of the first places people go to search. A quick search on Etsy for “invitations” returns over 1.3 million results!
This means that if you sell invitations on Etsy, you’ll have a built-in audience of people who are already interested in what you’re selling.
2. You can tap into different types of occasions
People need invitations for all sorts of occasions, which allows you to tap into different markets.
For example, some of the most popular searches on Etsy for invitations include the following:
– “baby shower invitations”
– “bridal shower invitations”
– “wedding invitations”
– “birthday invitations”
– “first birthday invitations”
Of course, these are just a few of the occasions people need invitations for. Other popular searches include…
– “housewarming party invitations”
– “graduation invitations”
– “retirement party invitations”
– “going away party invitations”
– and more.
3. You can sell printable or physical invitations
One of the great things about selling invitations on Etsy is that you can offer both physical and printable invitations.
This allows you to appeal to a wider range of customers. Some people may prefer to buy physical invitations that they can hold and touch, while others may prefer the convenience of printable invitations that they can download and print at home.
4. Invitations are a low-cost item
Another advantage of selling invitations is that they are generally low-cost. This means you won’t have to invest a lot of money in inventory.
Of course, the cost of your invitations will depend on the materials you use and the design of your invitations. But in general, invitations are fairly inexpensive to make or source. Plus, if you concentrate on downloadable invitations, they won’t cost you a cent to make.
5. You can get creative with your designs
When it comes to creating invitations, the sky’s the limit in terms of design. You can be as creative as you want, which makes selling invitations a fun and rewarding business to be in.
Some things to consider when designing your invitations include…
– The colors you use
– The fonts you use
– The layout of your invitations
– Any graphics or images you include
– The overall tone of your invitations
All of these factors will come together to create a unique and stylish invitation that will appeal to your target market.
6. You can find unique invitation supplies on Etsy
If you’re looking for unique and interesting materials to use for your invitations, Etsy is a great place to start your search.
Etsy is full of creative sellers who offer all sorts of interesting supplies, from paper and envelopes to ribbons and stamps. You can find all sorts of fun and unique items to use to make your invitations stand out.
7. Customers are willing to pay for quality invitations
When it comes to invitations, people are often willing to pay a bit more for a well-made and stylish invitation.
This means that if you put some time and effort into creating high-quality invitations, you can charge a bit more for your products.
Of course, it’s important to strike a balance between quality and price. But in general, people are willing to pay more for a well-made invitation.
8. You can offer custom invitations
Another advantage of selling invitations on Etsy is that you can offer custom invitations. This means you can work with customers to create unique invitations that are designed specifically for their event.
This is a great way to differentiate yourself from other sellers and attract customers who are looking for something truly unique.
How to optimize your Etsy invitations
Now that you know some of the advantages of selling invitations on Etsy, let’s take a look at how you can optimize your invitations to increase their selling potential.
1. Use keywords in your listing titles
When people are searching for invitations on Etsy, they will generally use keywords to find the products they’re looking for.
For example, someone looking for graduation invitations might search for “graduation invitations” or “graduation party invitations.”
To make sure your listings are being found by potential customers, be sure to use relevant keywords in your listing titles. This will help your listings show up in search results when people are looking for products like yours.
2. Use keywords in your tags
In addition to using keywords in your listing titles, you should also use them in your tags. Etsy allows you to add 13 tags to each listing, so be sure to make use of all of them.
Your tags should include a mix of relevant keywords and descriptive words. For example, some good tags for birthday invitations might be “birthday,” “party,” “invitations,” and “cards.”
3. Use attractive images
Images are an important part of your Etsy listings, so be sure to use high-quality images that will attract potential customers.
Your images should be clear and well-lit, and they should give potential customers a good idea of what your invitations look like. Additionally, be sure to use images that are sized correctly for Etsy.
4. Write compelling descriptions
In addition to using attractive images, you should also write compelling descriptions for your listings. Your descriptions should be clear and concise, and they should give potential customers all the information they need to know about your product.
When writing your descriptions, be sure to use keywords and phrases that potential customers are likely to search for. This will help your listings show up in search results.
5. Offer discounts
One way to increase the selling potential of your invitations is to offer discounts. You can offer discounts on your invitations in several different ways.
For example, you could offer a discount for orders of a certain quantity, or you could offer a discount if customers purchase a matching set of invitations and thank-you cards.
6. Provide free shipping
Another way to increase the selling potential of your invitations if you choose to offer physical versions is to provide free shipping. Customers are always happy to get free shipping on their orders, so this is a great way to make your listings more attractive.
To offer free shipping, you can either absorb the cost yourself or build it into your product price.
I hope you find this post about selling invitations on Etsy useful! If you have any other tips or advice you’d like to share about how to increase your earnings from home so you can live your best life, please leave a comment below. And if you enjoyed this post, please share it with your friends and followers.