If you’re new to the Low Hanging System, you may be feeling both excited and nervous.
You may be excited to begin making sales and supplement (or replace) your income. But you may also be nervous that the process will be harder than you thought or you won’t succeed.
This is all normal, and many newcomers feel this way.
Once you get going, though, and the initial butterflies have passed, I think you’ll find the system to be straightforward and actually fun.
To help you overcome any newbie jitters and start taking action, I’ve compiled a list of tips for you to refer back to anytime you feel nervous or have doubts. (You can bookmark this page for easy reference if you’d like).
That said, let’s dive into my top 10 tips for anyone just starting out with LHS…
1. Don’t overthink the process.
The Low Hanging System is called “low hanging” for a reason. It’s a number game, and the process is meant to be as simple as possible.
Too much thought can lead to analysis paralysis, which isn’t good. Really, the only way you can fail at LHS is if you don’t take action. So follow the steps and don’t get bogged down by the details.
Your three main focuses should be creating designs, listing products, and handling customer service. Once you have systems in place for those three components that work, stick with them. Then, rinse and repeat.
Also, you can work on your business pretty much wherever you go. You can always be thinking up new design ideas based on what you see and experience throughout your day.
Coming up with design phrases can be a lot of fun. If you carry your phone with you, which most people do, you can jot down funny or poignant phrases as they occur to you in a note-taking app. You can also jot down potential keywords to add to your listings’ titles and descriptions based on your designs.
Working on your LHS business doesn’t have to be super formal. Fit it into your life in a way that makes sense for you and allows you to enjoy the process.
2. Keep your designs simple.
Winning designs are those that are memorable and push buyers to react. They can be funny, emotional, inspiring, but most of all, they should be simple.
Think about the last time you bought a novelty item, like a coffee mug, either for yourself or as a gift. You probably didn’t pick the mug with the craziest design on it. You likely chose the mug that resonated with you the most.
For example, if you own a pit bull, if you saw a design that said “Proud pit bull owner,” even though this design phrase is ultra-simple, you may be drawn to buy it since it perfectly describes you.
You can’t always predict which designs will sell well and which designs won’t, however. But designs that take only seconds to create can end up selling like hotcakes.
Simple text-based designs using one black, readable font are the designs that sell the best in my experience, as these designs hold the most universal appeal.
It’s also a good idea to come up with simple design templates that can be applied to a variety of niches.
For example, if you have the template “_____ are the sexiest people alive,” you can fill in the blank with any number of things. For instance…
- basketball players are the sexiest people alive
- drummers are the sexiest people alive
- doctors are the sexiest people alive
- Italians are the sexiest people alive
- and so on.
As I said above, you can create winning designs in a matter of seconds. But if design creation isn’t your strong suit, you also have the option to sign up for Done-for-you Jumpstart, which provides you with 100 designs, 5 boxes of mugs sent to Amazon on your behalf, weekly group coaching, access to SpotNiches, and more.
You can also check out Amazon’s best-selling coffee mugs to get inspiration. Odds are, you’ll find a bunch of simple, text-based designs to use as inspiration. For example…
3. Create a multi-niche, multi-product store.
The more opportunities you give people to buy from you, the higher your sales will be. So don’t limit yourself to one niche or one product type.
Branch out and try different niches. And anytime you create a new design, put it on all the products you offer (e.g. coffee mugs, shot glasses, pillowcases, face masks, travel mugs, etc.). Custom Happy and GearBubble can provide you with a variety of amazing products to choose from. Check out their catalogs.
Here’s a preview of some of the newer items Custom Happy has to offer:
4. Don’t give up; keep listing products.
Again, LHS is a number game, and you want to give customers as many opportunities as you can to find something they want to purchase.
Sometimes, people create designs that customers go nuts for right away. But other times, striking product-creation gold can take some time.
But don’t get discouraged. When you’re just starting out, worry less about your sales numbers and think more about adding new items to your inventory.
Opportunities to create more products can include adding products that cater to different audiences, like moms, dads, sisters, brothers, co-workers, friends, pet owners, athletes, musicians, et cetera.
And if you want to drill down even further into a particular niche, you can list products for really specific types of people, such as firefighter moms, gardening dads, crocheting grandmas, drum-playing step-brothers, et cetera.
It’s nice to have a mix of products in broad categories and products in very specific niches where the competition is low.
When you create products in really specific niches, you can get your listings to show up on the first page of search results a lot more easily, which is often when sales will start rolling in. And if you can do this for hundreds of designs, your ecommerce business will be booming.
5. Remember Trademarkia.com and the trademark rules for every platform.
Any design you create should be unique. You don’t want to steal anyone else’s work. And while most of the time when this happens it’s completely unintentional, it’s still usually avoidable.
Always do your due diligence, especially with any designs that reference movies, books, or TV shows. There are ways to create designs based on pop culture trends without infringing on copyrights. But you have to be careful. And when in doubt, use Trademarkia.com.
Also, here is a video I made going over how I created copyright-friendly designs related to the TV show Tiger King.
6. Plan your schedule
For many people, especially those just starting out, LHS isn’t their full-time money-maker. They still have day jobs and other responsibilities to take care of.
Not everyone has a ton of spare time to devote to their Low Hanging business. And in which case, it can be really helpful to create a schedule for yourself.
This obviously needs to be based on each person’s unique situation. But it’s a good idea to figure out roughly how much time you have / want to devote to your business each day, week, or month and to then reserve that time in your schedule.
I find that I’m way more productive and likely to follow through on tasks if I plan ahead. For example, I might decide at the beginning of the week that every night from 7-8 PM, right after dinner, I’ll work on my business.
When I schedule my work in advance, I’m more likely to show up and do it because I’ve made a commitment to myself as opposed to saying I’ll create new designs and list new products whenever I feel like it.
You can use the LHS Monthly Planner to help with this.
7. Set measurable goals.
Similar to why it’s useful to create a schedule for your LHS work, it’s also beneficial to set goals you can measure and track.
A big part of LHS is throwing spaghetti at the wall, but that doesn’t mean you’re always flying by the seat of your pants. It’s good to create a game plan. And what I mean by that specifically is it’s good to decide how many designs and listings you want to create each day, week, and month. That way, you’ll be able to monitor your business’s progress.
You can both the LHS Accountability Template and the LHS Design Calculator to help with this.
8. Use the mockups provided.
LHS comes with a lot of helpful resources, including product mockups, which you can add to your listings and any social media content you create. (Using social media to promote your listings is 100% optional. You do not need to do this to succeed.)
These mockups are a great way to make your listings and content more eye-catching and engaging, which, in turn, makes customers more likely to take notice and want to buy from you.
Again, using these mockups is totally optional. But you have a ton of mockups for a variety of products and holidays at your disposal should you decide to use them to boost your traffic and sales. You can find these mockups in the Download Center of your LHS dashboard.
9. Don’t limit yourself to one selling platform.
Sometimes, people only set up storefronts on Amazon. But why would you want to limit your business when there are other ecommerce platforms, like Etsy and eBay, on which you can sell the same items you’ve listed on Amazon — tripling your profit potential.
It, of course, takes a bit more effort to set up and maintain stores on multiple platforms. But not as much time as you might think.
You’ve already made the designs. You’ve already got the mockups. And you’ve already written the descriptions. You just might end up with a little more customer service work. And way more often than not, your enhanced earnings make it well worth that extra effort.
10. Don’t forget that LHS comes with a lot of support.
Anytime I’ve asked LHS members what the most helpful resource has been for them, they almost always say the Facebook group. So if you haven’t yet joined or if you haven’t been active, I would strongly encourage you to visit the Low Hanging System Facebook group and join in.
The group consists of over 8,000 members ready to offer support and encouragement, provide advice, and answer questions. Here’s a list of things you can use the group for:
- Checking out new case studies
- Asking for help, recommendations, or advice
- Giving help
- Sharing wins
- Feeling inspired
- Getting focused
- Being around like-minded people
And even if you don’t want to actively participate, you can still use the search feature to look up past threads to find the information you need. Trust me, at this point, we’ve discussed just about everything in this group.
I hope you found these tips for new sellers useful! If you have any other words of wisdom to share, please leave a comment below. And if you enjoyed this post, please consider sharing it with your friends and followers.
2 thoughts on “10 Winning tips for LHS ecommerce sellers just getting started”
Found it to be very helpful.
Thanks Rachel, very helpful.