Valentine’s Day is the next big gift-giving holiday on deck and selling Valentine’s Day gifts is a great way to rev your sales after the winter holiday season.
In this post, I talk about how to create winning Valentine’s Day designs. I share a list of Custom Happy products that make fantastic Valentine’s Day gifts. And I share a list of hashtags, coupon codes, and social media templates to help you market your Valentine’s Day products.
Let’s take a look…
What can I sell on Valentine’s Day? CustomHappy.com ideas
Below, you’ll find a list of products available on CustomHappy.com that have high selling potential around Valentine’s Day. You’ll also find a link to mockups for that product plus a design example from Etsy.
When you create designs for these products, create mostly evergreen designs as opposed to Valentine’s Day-specific designs. That way, your products have year-round selling potential.
You can include a few “Happy Valentine’s Day” designs if you’d like. But when it comes to selling Valentine’s Day gifts, the bulk of your designs should focus on the more evergreen topic of love and appreciation for your significant other (husbands, wives, boyfriends, girlfriends).
You can also create designs about…
- Friendship love
- The love between family members (e.g. mom and daughter)
- Being single or self-love
Create a mix of funny and sweet messages for your designs – for example, “If I had another boyfriend, I’d punch him in the face and go find you” and “You’re the best thing that ever happened to me.”
Additionally, you can put most designs you come up with for one product on other products as well. For example, if you make a mug that says, “I love you truly, madly, deeply,” you can also put that phrase on a candle, coaster, journal, et cetera. Always work smarter, not harder.
Here are some additional tips about creating winning Valentine’s Day designs:
- Keep it simple
- Use high-quality images
- Consider your target audience
- Offer personalization (This is a must for Valentine’s Day gifts. Let customers add names, dates, photos, or special messages to the designs.)
Now, let’s look at the list of the best Custom Happy products for Valentine’s Day…
Check out CustomHappy.com for the available jewelry items, which come in the following shapes:
- Leaf necklace
- Heart angel wings necklace
- Heart key necklace
- Round angel wings necklace
- Diamond/square pendant
- Heart pendant
- Oval earrings
- Leaf-shaped earrings
- Triangle earrings
How to optimize your Valentine’s Day listings
After creating your designs, you need to make and optimize your listings. This means adding images that show your product from a variety of angles along with lifestyle images that show your products in use (use my mockups). You also need to add relevant keywords to your titles, descriptions, and tags.
Here’s a list of some popular Valentine’s Day-related keywords according to Etsy and Amazon:
Valentine’s Day keywords work well this time of year and help your listings gain visibility. But you should swap out your Valentine’s Day keywords for evergreen terms after the holiday passes. Shoppers aren’t likely to search for the phrase “Valentine’s Day gifts for men” in June. But they may still search for the phrase “gifts for husband.”
Again, this helps you sell your products year-round, not just around Valentine’s Day.
How to promote sales on Valentine’s Day
The easiest ways to do this are through social media and special promotions. You can learn more about how to set up Valentine’s Day coupon codes here.
Valentine’s Day hashtags
Depending on what your product’s design and audience, you could also use hashtags like…
Valentine’s Day coupon codes
Social media templates
Template 1: #ValentinesDay2023 is right around the corner! Show your special someone how much you care with this _____: [link]. Use promo code _____ to get _____% off
Example 1: #ValentinesDay2023 is right around the corner! Show your special someone how much you care with this #BeMine coffee mug: http://bit.ly/2lchnOu. Use promo code SWEETHEART to get 20% off
Template 2: Shower your significant other with #love (and gifts) this #ValentinesDay: [link]. Save $__ with promo code _____ #Hashtags
Example 2: Shower your significant other with #love (and gifts) this #ValentinesDay: http://bit.ly/2lchnOu. Save $5 with promo code MEANT2B #hearts #romance
Template 3: #Feb14 is almost here! Find the perfect gifts for the people you #love: [link]. Promo code _____ saves you __% #Hashtag
Example 3: #Feb14 is almost here! Find the perfect gifts for the people you #love: http://bit.ly/2lchnOu. Promo code VALENTINE saves you 10% #XOXO
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I hope you find this post about selling Valentine’s Day gifts useful. If you have any other tips or ideas you’d like to share, please leave a comment below. And if you enjoyed this post, please share it with your friends and followers.