Selling Amazon and Etsy custom aprons: 101 Guide to earning more POD sales

Selling custom print-on-demand aprons on Amazon and Etsy

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BONUS! Find this helpful? To download this post as a PDF, click here!

Amazon and Etsy custom aprons make stylish and practical gifts for any occasion. It could be a birthday, anniversary, Mother’s Day, Father’s Day, Valentine’s Day, or just because. Whatever the occasion, recipients are sure to love CustomHappy’s aprons. If you’re part of LHS, consider adding aprons to your Amazon and Etsy shops.

In this post, you’ll find tips and insights to drive more traffic to your custom apron listings and increase sales. The strategies include…

  • Creating compelling product listings
  • Using effective marketing tactics
  • Providing outstanding customer service
  • And more!

I’ve also included a link to a batch of apron mockups freshly designed by my team. These mockups are 100% free to use and can make your product listings and promotional materials more appealing and engaging for shoppers.

This guide is designed to help both seasoned ecommerce sellers and those just starting to attract more traffic and boost their apron sales.

Let’s dive in…

1. Make simple designs for your Amazon and Etsy custom aprons

Here’s some advice for creating cute, high-quality custom aprons to sell on Amazon and Etsy: 

Create simple, text-based apron design ideas. 

To boost your aprons’ sales potential, I advise focusing on straightforward, text-based designs. I suggest using a single, black, and readable font. Cramming your designs with too many colors, fonts, or graphics increases the chances of turning shoppers away. You want your designs to be a no-brainer for shoppers to say yes to.

Choose simple design themes related to cooking, baking, grilling, food, kitchenware, et cetera. Minimalistic ideas are more likely to attract buyers. For example…

  • Whisk Me Away
  • Grill Master
  • Kitchen Queen/King
  • Baking Love
  • Let’s Get Cooking/Baking/Grilling!
  • [Name]’s Kitchen
  • Bon Appétit
  • Will Cook For Wine/Whiskey/Beer et cetera
  • Eat, Sleep, Cook, Repeat
  • Foodie
  • Cook, Eat, Enjoy
  • Cooking/Baking/Grilling Magic
  • Master Chef/Baker/Griller in Training
  • Chop It Like It’s Hot
  • Kiss the Cook
  • Good Food, Good Mood
  • Culinary Artist
  • Sizzle & Spice

Selling Amazon and Etsy custom aprons

Image Source

Selling Amazon and Etsy custom aprons

Image Source

This video also covers some bestselling designs:

Let customers personalize your apron designs.

Shoppers love being able to personalize their products. So give shoppers the option to personalize your aprons. Allow them to add things like their name or initials, or a special date, image, or message. Creating personalized aprons for bakers, cooks, or grillers makes the aprons more unique and meaningful. Plus, it encourages customers to choose your products over competitors.

2. Optimize your product listings for Amazon and Etsy aprons

Here are some tips for optimizing your listings for cute baking aprons. That way, you drive as much traffic and earn as many sales as you can. 

Write clear, keyword-rich titles for your apron listings. 

Create descriptive titles for your apron listings that include relevant keywords for better visibility. Avoid overloading your titles with too many keywords, however. This practice is known as keyword stuffing, and it can deter both customers and the platform.

Use precise terms like “loop neck” and “two front pockets” to accurately describe your aprons. Ensure your titles are clear and easy to read. That way, potential buyers quickly understand what they’re buying.

To discover the most relevant keywords, consider using the tools listed below:

Here are some popular keywords related to aprons found on Amazon and Etsy:

Selling Amazon and Etsy custom aprons

Selling Amazon and Etsy custom aprons

Write detailed descriptions for your aprons.

Include your aprons’ most important details and features in your listings’ descriptions. This includes details like…

  • 95% polyester, 5% cotton
  • White
  • 2 Front pockets
  • Loop neck
  • Two string waist ties
  • One-size-fits-all

Here are the specifics from CustomHappy:

Selling Amazon and Etsy custom aprons

Anticipate the questions potential buyers might have about your aprons. Then, address them directly in your product descriptions. This transparency builds trust and reduces the likelihood of refunds, as customers will have a clear understanding of what to expect.

Include high-quality lifestyle images in your apron listings.

Besides your main product photo, include lifestyle images that show your aprons in action. Display your aprons in different settings or being used by people. For instance, you could feature someone wearing the apron while cooking in the kitchen or grilling outside.

Lifestyle images give shoppers a better sense of your aprons’ fit and functionality. They help shoppers visualize owning your aprons, making them more likely to buy. You can use my free apron mockups which I link to below.

3. Provide efficient and professional customer service

In ecommerce, outstanding customer service is essential. Sellers must not only meet but also exceed customer expectations by providing attentive and supportive assistance. This commitment fosters stronger customer loyalty and retention.

Exceptional customer service relies on being attentive, responsive, and empathetic. You should respond to questions and concerns promptly and courteously, ideally within twenty-four hours.

Satisfied customers are vital to any business. They are more likely to return and share positive experiences, becoming a powerful and cost-free marketing tool.

To streamline your customer service, consider using pre-written scripts for common inquiries. You can access a collection of customer service scripts I created by clicking the links below:

4. Offer discounts and promotions for your Amazon and Etsy custom aprons

To attract new customers and boost sales, consider offering periodic discounts and promotions. Special deals can make your products more appealing than those of your competitors.

Schedule discounts around major holidays, lesser-known holidays, and special sales events like Black Friday and Cyber Monday. Additionally, create customer loyalty programs that reward repeat purchases, referrals, and social media engagement.

Discounts and promotions not only draw in buyers but also help clear out excess inventory. For step-by-step instructions on setting up discounts and coupon codes on Amazon and Etsy, click here.

5. Promote your custom aprons through social media and email marketing 

Here’s how you can promote your custom aprons to increase your Amazon and Etsy sales.

Social media marketing

To showcase your custom POD aprons, use popular social media platforms like the following: 

  • Instagram
  • Facebook
  • Twitter
  • TikTok
  • Pinterest
  • YouTube

Ensure your social media posts feature top-notch images and appropriate hashtags (check out the list below). This strategy helps you connect with a more focused audience of potential buyers.

Email marketing

An email list isn’t necessary for success with LHS. However, it is a great asset if you have one or plan to start one. By curating a list of customers interested in your print-on-demand aprons, you create a powerful marketing tool. Regular newsletters, whether weekly or monthly, can showcase your newest designs, special promotions, and exclusive discounts.

Additionally, sharing behind-the-scenes videos, telling your brand’s story, and conducting feedback surveys can deepen relationships with your audience and boost engagement.

Hashtags and coupon codes to promote your custom aprons

Hashtags 

Use this list of hashtags to increase your social media content’s visibility and reach more potential customers.

  1. #CustomAprons
  2. #PrintOnDemandAprons
  3. #PersonalizedAprons
  4. #CustomKitchenWear
  5. #UniqueAprons
  6. #ApronDesigns
  7. #CustomPrinting
  8. #CreativeAprons
  9. #ApronStyle
  10. #CustomGiftIdeas
  11. #ChefLife
  12. #BakingFashion
  13. #CookingInStyle
  14. #ApronLove
  15. #CustomApparel
  16. #PersonalizedGifts
  17. #KitchenFashion
  18. #ApronArt
  19. #CustomMadeAprons
  20. #DesignYourOwnApron

Coupon codes

Use this list of coupon codes for all your custom apron promotions.

  • APRONLOVE
  • CUSTOMAPRONS
  • KITCHENSTYLE
  • PRINTAPRONS
  • UNIQUEAPRON
  • APRONDEAL
  • APRONART
  • MYCUSTOMAPRONS
  • APRONDESIGN
  • COOKINSTYLE
  • APRONFASHION
  • APRONGIFT
  • APRONSALE
  • PERSONALIZED
  • CHEFLIFE
  • APRONDISCOUNT
  • CUSTOMIZE
  • APRONSPECIAL
  • PRINTDEAL
  • DESIGNYOURAPRON

Ensure your promotions have clear terms and conditions so customers know exactly what to expect.

I also had my designers make a bunch of fantastic apron mockups for you. Here’s a preview:

Click here to access your free apron mockups

If you want to receive these mockups, sign up here. You won’t need to put in your credit card details on the next page (unless you’d like to sign up for other offers on that page). This is just an easy way for us to get you your mockups in as smooth a way as possible. Enjoy! :)

Selling Amazon and Etsy custom aprons

I hope you find this post about selling Amazon and Etsy custom aprons useful. If you have any other tips or insights to share, please leave a comment below. And if you enjoyed this post, consider sharing it with your friends and followers. 

Selling custom print-on-demand aprons on Amazon and Etsy

BONUS! Find this helpful? To download this post as a PDF, click here!

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