Here's how to keep your sales going strong even past the "big" holiday period.

Here’s how to avoid the post-holiday sales slump and maintain your momentum

Well, the holidays are over. Your sales likely saw a spike in sales and you want to keep that going as much as you can. That’s what this post is all about. :) Now, of course you can expect some drop in sales after Christmas. But you’ve already created momentum. You’ve shown Amazon, Etsy, and wherever else you […]

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Want to increase your Etsy sales? Run sales and offer Etsy promo codes

Etsy is a great platform for artists, creators, and small business owners to sell their handmade, print-on-demand, and unique products. But like any online marketplace, Etsy can be competitive. And getting your products seen by potential customers can be a challenge. One way to increase your sales on Etsy is to run sales and offer

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Top 5 Things I’m Doing To Prep For The Holiday Season

Ever since I realized that 73.8% of my sales for ALL of 2016 happened in November and December, I’ve been working hard to maximize holiday sales for this year. I believe in the 80-20 rule, and that taking the time to narrow down the 20% that yields 80% of results is time well spent. This

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Discover how you can advance your skills with these 9 free digital marketing courses.

Advance your skills with these 9 free – HIGH QUALITY – marketing courses

I’m a big believer in continuous learning. No matter how skilled or knowledgeable you are on a subject, there’s always something new to learn. Because of that, I thought I’d share a list of 9 free – HIGH QUALITY – digital marketing courses with you. (When I say “high quality”, I don’t mean cheap PDF’s

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Check out these theme ideas to help book engagement on your Facebook pages.

Boost Engagement On Your Facebook Pages With These Theme Ideas

Doug from Viral Buyers System shared a great tip in the past about how using consistent weekly “themes” helps you keep consistent and mega-engaged communities of people who want to buy everything you put out. Ever since I shared that video – almost a year ago! – I’ve been meaning to share more theme ideas with

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23 Ecommerce Experts Reveal Their #1 Tip For Increasing Sales

23 Ecommerce Experts Reveal Their #1 Tip For Increasing Sales

Last week, Michaela reached out to some e-commerce experts and asked, “In 250 words or less, what is the #1 tip you can share for how to increase online sales?”  We got the responses from 23 people and put them into an infographic. While there are a lot of bite-sized tips, you can pick one

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Social Media Demographics: What You Need To Know About Each Site’s Core Audience

There are a lot of social media channels to consider when it comes to promoting your products and business. From Facebook to Tumblr, there are countless sites vying for your attention. Since you can’t be everywhere at once, I recommend focusing on the channels that are best suited to your core audience. And to help

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Wouldn't you love a social media content calendar letting you know what to post each day?

31 Days of social media content ideas (grab this free calendar!)

Social media can be useful in growing your business – when done right. When not done right, it can turn into an overwhelming time-suck. So to help you overcome your social media stress, I created a 31-day calendar with a new content suggestion for each day. Now you don’t need to think as much about what to

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An Amazon Giveaway is an easy way to promote your product and get more sales!

Amazon’s giveaway feature – I tried it for 7 days. Here’s what happened.

A few weeks ago, I decided to test Amazon’s giveaway feature to see if it could work as an oddball way to get more sales. The thought process was: give away “x” number of a mass-market mug and hopefully the people who didn’t win would still like the mug enough to want to buy it.

Amazon’s giveaway feature – I tried it for 7 days. Here’s what happened. Read More »

Who wouldn't love to discover Etsy sales tips and hacks to supercharge your sales volume?

Surprising hacks to boost you sales on Etsy

Etsy is probably one of the most underrated marketplaces out there. You can do very well with it – in fact, many people from LHS sell more on there than they do on Amazon. It’s a different kind of marketplace, for sure – but once you master it you can get lots of sales. Here are

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