Believe it or not, the 2018 holiday season is here. The decorations are out and people are planning for their parties and gift-giving. For most businesses, this time of year is the most lucrative. And so, you need to prepare. You need to have a promotional plan to optimize your sales, and you need to […]
People love visuals – especially videos. And because of that, videos can be a powerful medium for promoting your products and business – even if they’re not “beautiful.” Heck, you can make good-enough videos DIY, hired on Fiverr, or made with some kind of software tool. And while you can’t add videos to Amazon and Etsy
10 Types of videos you can create to promote your bestselling products Read More »
Mother’s and Father’s Day are the next biggest gift-giving holidays coming up, with Mother’s Day falling on May 13th and Father’s Day happening on June 17th. Research shows that people spend over $21 billion dollars on Mother’s Day and more than $15 billion dollars on Father’s Day. And of that money spent, 28% of Mother’s
It’s been awhile since we’ve done one of these holiday posts, but I know people have enjoyed them in the past so I thought we’d do one for Valentine’s Day… which is less than a month away! You may have seen a dip in your sales in the weeks after Christmas and New Years. Hopefully
Hashtags, templates, and coupon codes for Valentine’s Day promos Read More »
Well, the holidays are over. Your sales likely saw a spike in sales and you want to keep that going as much as you can. That’s what this post is all about. :) Now, of course you can expect some drop in sales after Christmas. But you’ve already created momentum. You’ve shown Amazon, Etsy, and wherever else you
Here’s how to avoid the post-holiday sales slump and maintain your momentum Read More »
It’s no secret that life gets hectic during the holidays. Sometimes, there just aren’t enough hours in the day to get everything done. And shopping for presents is one of the most common errands that people don’t have enough time to do. No one wants to leave a loved one empty-handed, though, which is why
The value of social media as a marketing tool is ongoing, especially around the holidays when you want to spread the word about your new holiday designs and products and any upcoming sales or promotions. Updating social media profiles is time-consuming, though. Plus, if you aren’t including visuals with your posts, your followers may not
I’ve found that when you have the right pins, you can get a LOT of traffic from Pinterest. Of course, the keyword there is “right”. I’ve found that the best-performing pins are long (to take up more space), eye-catching, and colorful. And that’s why I had some templates that fit those specs created for you. Below,
Free Pinterest templates to increase your mug sales Read More »
Father’s Day is a big gift-giving holiday. People love showing the important men in their lives how much they love and appreciate them (this includes fathers, stepdads, grandpas, husbands, and even pet dads). If you want to leverage the holiday to boost your sales, it’s time to get moving – Father’s Day is coming up
Top 7 things you can sell on Father’s Day that require no money upfront Read More »
A few weeks ago I shared some master lists my assistant made for me that I use to scale designs across all kinds of product campaigns. The lists are very helpful because you can take one design concept, swap out a word or two, and then easily create tons more designs. For example, you could take a
Work smarter, not harder: Here’s how to take one concept and sell it hundreds of ways Read More »
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