Here’s what you need to know about Amazon Prime Exclusive Discounts

Every month, I have a call with my Amazon Account Manager. And during our calls, she provides me with suggestions about how to optimize my listings and different features, tools, and resources I should try to improve my sales and traffic. On our last call, she told me about Amazon Prime Deals, which are free […]

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Here are 2 tools to enhance your Amazon business (Amazon Outlet + SageMailer)

Amazon Outlet and SageMailer – 2 Easy-to-use tools to enhance your Amazon business

It’s always nice to optimize your Amazon business, whether it’s by increasing sales, getting more reviews, or automating certain tasks. To find new tools and information to accomplish these goals, my team regularly checks sources such as Feedly, Seller Central News, and the Marketplace Appstore (which I talk more about here). In one of our

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I tried and failed - 5 Experiments that didn't go as planned

Save time and effort by learning from my mistakes – 5 experiments that flopped

As a business owner and marketer, I encounter my fair share of setbacks, and a significant percentage of the experiments I test are failures. But whether you’re winning or losing, there are always lessons to be learned and experience to be gained. And failing every now and again is just part of the job description.

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Want to grow your Etsy audience and profits? Check out Etsy Teams

Back in October 2017, I partnered with some Etsy sellers who sell complementary products. With the help of one of my team members, I took the Etsy sellers’ artwork and put it on my mugs and pillowcases. Then, at the beginning of each month, I give the sellers a percentage of any items featuring their

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Case studies on Etsy insurance upgrades, Etsy profit-sharing, and photo-sharing websites, like Shutterstock and Alamy

Case studies on Etsy and photo-sharing websites – Here’s an update

In prior blog posts, I’ve shared all kinds of case studies with you. Each time I do, we usually have a few weeks’ worth of results at the time, so people naturally ask for updates as time goes on. It makes sense: you don’t want to waste your time or money investing in these strategies

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FAIL – 7 traffic-getting experiments that were a total bust…

When it comes to marketing, there’s a lot of trial and error. What works well for one person or brand may be a complete flop for someone else. Having a lot of failures under your belt is a GOOD thing though. It means you’re trying. Even geniuses like Einstein and Picasso had a pretty small

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Case studies on Instagram, Etsy & Gift Guides – Here are the results (so far!)

Last updated June 14, 2017 Over the last few months I’ve shared some cool case studies with you: How to send free samples to top Instagram influencers Easily create and sell word based designs Get your products included on gift guides  Each time I share a study, people invariably ask for updates. They want to know if

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