Here’s what you need to know about Amazon Prime Exclusive Discounts

Every month, I have a call with my Amazon Account Manager. And during our calls, she provides me with suggestions about how to optimize my listings and different features, tools, and resources I should try to improve my sales and traffic. On our last call, she told me about Amazon Prime Deals, which are free […]

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Make selling personalized items on Etsy a breeze with this new, easy feature

How to make it easier for customers to request personalized items on Etsy

Customers often want to personalize their orders, especially on Etsy. They want items that are unique to them and their loved ones. And it can feel really great creating something that’s going to mean something to a customer and feel truly special. However, it isn’t always clear how a customer should make a personalization request

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Etsy wedding trends – What you need to know for your design ideas

I’ve been all about “mass market” concepts lately. I’ve been watching Don make a ton of sales in the family market (to sisters, moms, brothers, dads, grandparents, etc.) and I’ve been loving the idea of playing in niches that lots of people experience. Weddings are something that almost everyone deals with – either via getting married

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Make your ecommerce product listings pop with these engaging lifestyle mockups

A few weeks ago, I was talking with my Amazon account manager and he recommended adding more images – specifically lifestyle images – to my product listings. He thought this would make my listings more dynamic and engaging and stand out more to customers. (In this context, lifestyle images are pictures that show people using

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3 sales-getting experiments that didn’t go as planned

Trial and error is part of being an entrepreneur. You, of course, want to make educated guesses (backed up by data whenever possible) about any business endeavor you pursue. But not everything is going to go as planned or be a winner, which is the boat I found myself in with three experiments from a

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Here’s how YOU can win the 2020 presidential election (design ideas, mockups, and more)

2020 is a huge year politically in the United States. It’s a presidential election year. And election happenings have been dominating news coverage for quite a while now. Will Donald Trump be elected for a second term? Or will one of the numerous other candidates become the new President-elect? If you follow politics at all,

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Etsy trends - these are the ecommerce designs your customers want this Valentine's Day

Etsy trends – These are the designs shoppers want this Valentine’s Day

After the holidays, your traffic may have lessened, your sales may have dipped, and you may be experiencing what I’m calling the post-holiday ecommerce blues, which can be a bummer. Fortunately, this feeling doesn’t have to last since Valentine’s Day is right around the corner. Stores are decked out with heart-shaped candy and decorations, and

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Here are 2 tools to enhance your Amazon business (Amazon Outlet + SageMailer)

Amazon Outlet and SageMailer – 2 Easy-to-use tools to enhance your Amazon business

It’s always nice to optimize your Amazon business, whether it’s by increasing sales, getting more reviews, or automating certain tasks. To find new tools and information to accomplish these goals, my team regularly checks sources such as Feedly, Seller Central News, and the Marketplace Appstore (which I talk more about here). In one of our

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Come up with new ecommerce design ideas and ways to promote your products using this list of weird holidays

How’s this for an excuse to advertise a product? (Weird holiday guide – Updated for 2020)

Phew! Another holiday season is in the books. I can hardly believe we’re already a week into 2020. I don’t know about you, but last year went by insanely fast for me.  Business is likely to slow down over the coming weeks, although sales may still come from people looking to use gift cards or

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