In the survey we sent out, many of you said you’d like to a) increase your LHS sales, and b) learn how to sell more physical products. In the spirit of “low hanging”, I thought I’d share a couple quick pricing tweaks that can help you with both of these things. See – it’s remarkable […]
Increase sales with these ecommerce pricing tweaks Read More »
In October I mentioned I wanted to re-start my monthly brag posts, where I’d post about my wins from the previous month. I love having these to look through at the end of the year and it’s a nice way to stop and smell the roses. Although my intention was to post a new one every
November + December 2017 Brags Read More »
I used to publish monthly brag posts, where I’d look through the previous month and post about all the wins that happened. It was a fun way to savor all the great things that happened. It’s very easy to jump into the next big thing, so I liked celebrating recent achievements and then having them to refer
October 2017 Brags Read More »
Ever since I realized that 73.8% of my sales for ALL of 2016 happened in November and December, I’ve been working hard to maximize holiday sales for this year. I believe in the 80-20 rule, and that taking the time to narrow down the 20% that yields 80% of results is time well spent. This
Top 5 Things I’m Doing To Prep For The Holiday Season Read More »
[Note from Rachel: The following is a guest post from someone I traded with on Simbi. She doesn’t focus on marketing things you can do, but here are some of the things I’ve found: virtual assistant support, ghostwriters, software developers, project managers, Instagram influencers who share tips, people successfully selling on Etsy to interview, and even people who speak
Simbi Tips, Tricks & Advice Read More »
During all the holiday madness I made a video (hence the tired voice) but never wrote an email to tell you about it. It’s a less-than-6-minute video that goes over: What images are safe to use for your products, blog posts, or anything you use commercially? Can you really use any Creative Commons images for
Copyright Images: What’s safe to use? Read More »
I hope your day is going great! Today I thought I’d give you a PDF that helps you get the most from your social media images. See, if you’re using social media to announce things like blog posts, new products, and so on, you want to get as much exposure as possible. And if you
Ultimate Social Media Size Guide – Get the most from your social media images Read More »
Find the tool here: http://rachelrofe.com/pinuptool I was asked to promote a Pinterest research tool months ago and finally got around to downloading it a week or so ago. I am LOVING IT. You can use it to do a search – i.e. “nurse mug” – and sort all the pins for it by repins, likes, or
Great little Pinterest tool Read More »
Doug Johnson and I recently hired the brilliant Autumn Witt Boyd to ask some questions about trademark law in preparation for our upcoming VBS course. We wanted to know things like: What’s legal when it comes to using quotes from movies or TV shows? Can you legally profit off of public domain graphics? Can you use
Sell online? Check out this trademark advice from an excellent lawyer Read More »
I hope you’re feeling great! The picture to the left is from when I was at a restaurant with Don in L.A. a couple weeks back. It’s taken me a couple days to get my sleep schedule back to normal since returning from Bali so I’ve got nothing new and exciting to show picture-wise. ;)
A neat way to grow your social media pages :) (quick tip) Read More »
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